We were fortunate to be invited as part of the mentor and expert team for the inaugural MassRobotics Accelerator. As a part of the program, the Accelerator cohort founders must complete customer discovery interviews. As part of that, sessions included how to conduct strong customer interviews, how to determine your value proposition, and how to market personal brand and your company.

The Marketing 101 team had the opportunity to meet with the cohort and talk about marketing and PR, and how to use LinkedIn to identify and attract prospects. There are brilliant ideas and companies brewing with this group. Check out their businesses below and see the innovations they are bringing to robotics and automation.

The Accelerator cohort includes:

Learn more about the program here: https://lnkd.in/ewA3uxgD